Ben Jolliffe

People drive business. And words drive people. But only the right ones in the right place do the job. I’ve worked closely with Ben for the last 10 years. While I was at ABB, his communication skills were a big help in building employer brand and driving HR comms, helping us embed our values and move the needle on diversity and inclusion. While I was at Coca-Cola HBC, he played a key role in driving employee advocacy, running webinars on storytelling and coaching senior leaders on personal brand. He’s now doing the same with us at Sanofi. He’s creative, responsive and fun to work with too.

Ben has been instrumental in our quest of building storytelling capabilities of our leaders to drive Employer Branding for our company. Ben's ability to listen to understand our needs and his speed to action, coupled with very "earthy" writing style, has considerably contributed on our journey.

I have used Ben for people profiles. He is a sensitive interviewer and provides insightful editorial with compelling headlines using the advertiser's gift for clever slogans that draw one in. He has also worked with me in previous roles, as in my present one, on recruitment campaigns, again, diligently teasing out what really counts in an organisation's employee brand. Ben has a good mind, which means that he can make sense of complexity that would leave most copywriters behind.