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Evangelo Zervoulias

Pricing and Monetization Consultant
  • Suggested rate
    €750 / day
  • Experience8-15 years
  • Response rate100%
  • Response time1 hour
The project will begin once you accept Evangelo's quote.
Location and workplace preferences
Location
Paris, France
Can work onsite in your office in
  • and around Paris (up to 50km)
  • and around Lyon (up to 50km)
  • and around Marseille (up to 50km)
  • and around Nice (up to 50km)
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Skill set (14)
Evangelo in a few words
A creative and experienced international spirit, always delivering pricing excellence, value creation and capturing, while supporting strategic decisions and optimizing results instantly.
I am a keen and effective communicator, analyst and consultant; providing insight-based pricing advice within various segments, applying vast exposure to prestigious corporations. Focus on creativity, innovation / optimisation, and facilitating the resulting implementation. I am immensely multicultural and multi-lingual, as my global experiences make me native in diverse environments.
Complementing my experiences at Silicon Valley companies (eBay, Align Tech etc.) and digital champions (SoSafe, Doodle and more), I also possess a MicroMaster in Pricing Data from MIT.
Always seeking opportunities to learn much more, to contribute to the world and to progress.
Experience
  • SoSafe
    Head of Global Pricing Strategy (Market Access & Monetization)
    July 2022 - Today (2 years and 5 months)
    Zürich, Switzerland
    SoSafe, a featured 'soonicorn', is a highly-backed scaleup in the ed-tech sector, focusing on cybersecurity. Heading Pricing & Monetization for the company and reporting to C-Level, my role entails:
    - Leading the pricing and packaging / bundling efforts that drive the monetization strategy
    - Setting vision, prioritization, and roadmap for global pricing initiatives
    - Partnering with leadership to identify / prioritize products & features to be monetized
    - Developing business cases to evaluate new routes to drive growth
    - Setting a long term pricing vision, developing a framework to evaluate ongoing success, and driving course corrections as needed
    - Designing and executing quantitative and qualitative pricing and customer research (including win/loss analysis, sales team pricing and discounting behavior and competitive price-performance analysis, pricing feedback, price monitoring / -auditing tools et al.)
    - Driving and safeguarding alignment (product, marketing, sales, finance) on pricing strategy and tactics
  • TX Markets
    Head Pricing Specialist - Group Strategy
    December 2019 - August 2022 (2 years and 8 months)
    Zürich, Switzerland
    Reporting to group's Chief Strategy Officer, am responsible for driving pricing concepts, models and processes in our digital businesses such as Doodle, Zattoo, Ricardo, Tutti, Homegate et al., while utilizing innovative and thorough business analysis A sparring partner, advising and convincing senior leaders in all aspects of pricing/strategy. Highlighted tasks and capacities include:
    - Advancement/standardization of pricing, supporting strategic & operational decision-making
    - Co-creation of a new service proposal available to existing and potential group portfolio
    - Responsible for pricing projects, defining new sources of revenue, enhancing existing initiatives
    - Consulting and implementing operational pricing methods and efficiencies
    - Improving pricing strategies to strengthen monetization and to ensure sustainable revenue growth
  • Align Technology
    Senior Specialist Strategic Pricing EMEA
    July 2019 - December 2019 (5 months)
    Zürich, Switzerland
    Leading business analysis on all streams of the company with the main goals of:
    - providing leadership and direction for product pricing strategy
    - performing consumer analysis/segmentation, competitor analysis, price targeting/positioning
    - developing innovative pricing utilizing market-based / value based pricing methodologies
    - adjusting/defining and implementing new business models and go-to-market strategies
    - identifying focus areas & opportunities: product&portfolio performance/ composition analysis
    - cross-functional communication of recommendations and changes to senior management and marketing, sales, finance, operations
Recommendations
Education
  • Executive Course, Pricing
    MIT Sloan Executive Education
    2020
    Executive Course, Pricing
  • Executive Master, Corporate & Marketing Communications
    IE Business School
    2018
    Executive Master, Corporate & Marketing Communications
  • Master, Corporate Governance and Business Ethics
    Birkbeck College, University of London
    2012
    Master, Corporate Governance and Business Ethics
  • Master of Advanced Studies, Sports Administration & Technology
    AISTS (International Academy of Sports Science and Technology)
    2007
    Master of Advanced Studies, Sports Administration & Technology
  • B.Sc., International and European Economic & Political Studies
    University of Macedonia
    2006
    B.Sc., International and European Economic & Political Studies