- TELEIOS GLOBAL FZ LLCSocial Media ManagerLUXURY GOODSMay 2023 - Today (1 year and 7 months)Dubai - United Arab Emirates- Created and implemented Social Media and Content Strategy across all brand's Social Media Platforms, which include: Instagram, Facebook, YouTube, and TikTok.- Developed and implemented all Paid Media strategies across Meta Ads Manager and Google Ads. Generated over AED 200,000 in revenue through Social Media Lead Generation campaigns during my time at the company.- Produced and implemented Email Marketing campaigns for both Teleios Dome and Teleios Official Racing Simulators. Generated over AED 250,000 through promotions on venue hire and simulator sales through campaigns.- Built relationships with a plethora of Influencers in order to create and implement effective Influencer Marketing campaigns.- Worked closely with the Head of Marketing to ensure all Events and Brand Activations across Social Media and traditional Marketing platforms performed effectively.- Prepared design briefs for graphics, videos and Social Media campaigns to be featured across all Social Media platforms.- Stayed up-to-date with Industry patterns and platform algorithms in order to optimize - strategy and execution across all Social Media Platforms.- Managed a team of Graphic Designers and Video Editors and managed all day-to-day operations within the Marketing team.
- Supercar BlondieChannel ManagerLUXURY GOODSMay 2022 - May 2023 (1 year)Dubai - United Arab Emirates- Developed and executed Social Media strategies across all brands and channels across the company portfolio. These brands span across all Social Media platforms such as YouTube, Facebook, Instagram, Snapchat, and TikTok.- Managed curation of all content across the brand's platforms following company values and tone of voice, optimizing SEO and SEM where needed.- Generated 12 billion video views, 2.5 billion engagements, and 15 million new followers across all Social Media Platforms.- Generated over $3 million through organic social media monetization.- Executed and monitored all campaign and branded content activations across all Social Media platforms, compiled all metrics and analytical data into reports in order to make informed suggestions to improve content output and to aid video production team.- Produced photo and video content using Adobe Photoshop, Premiere Pro, and Canva in order to drive traffic to company website via social platforms.
- P&B SocialDigital and Social LeadPRESS & MEDIAJune 2021 - May 2022 (11 months)Manchester, UK- Responsible for onboarding of new clients, overseeing and managing all account managers, and developing, overseeing, and implementing overarching social media and digital marketing strategies for new and existing clients.- Onboarded 7 new clients and built effective teams to facilitate them. Hired and trained over 10 new staff members that range from Account Managers to Social Media Managers, Video Editors, and Producers.- Boosted engagement rates across all client's social media platforms by 63% on average.Ran paid Facebook advertisements using allocated budgets and performance data to achieve maximum ROI.- Performed regular research to stay ahead of emerging social trends in order to ensure all clients would remain leaders in their respective industries.- Worked closely with the company's CEO and Co-Founder to build out pitches and media decks for new clients, campaign planning for existing clients, and producing analytical reports for both business and client performance.
- BA (Hons) Marketing Management, MarketingThe Manchester Metropolitan University2016BA (Hons) Marketing Management, Marketing