Welcome to Anthony's freelance profile!
Until 14/12/2022
Location and workplace preferences
- Location
- Chicago, États-Unis d'Amérique
- Remote only
- Primarily works remotely
Preferences
- Business sector
-
- Civil Engineering
- Entertainment & Leisure
- E-commerce
- Company size
-
- 1 person
- 2-10 people
- 11 - 49 people
- 50 - 249 people
Verifications
Freelancer code of conduct signed
Read the Malt code of conduct
Languages
-
Anglais
Native or bilingual
-
Français
Native or bilingual
Categories
Skills (14)
Anthony in a few words
Portfolio
Experience
Supply Clinic
E-commerce
Digital Marketing Manager
Selection et implementation d'une solution CRM
Creation de sequences marketing via email et chatbot
Gestion de l'équipe de Growth Hacking et priorisation des test à effectuer pour améliorer les taux de conversions, le coût d'acquisition et la LTV d'une client
Gestion de tout le SEO du site
Selection de partenaires externers pour certaines publicites et management d'agences
Negotations annuelles de chaque contrat software pour l'entreprise
English:
‣ Identified the right CRM and lead the implementation
‣ Lead selection and choice of the right data warehousing solution
‣ Ran Email marketing
‣ Ran Paid advertising
‣ Ran growth hacking team
‣ Designed on-site tracking plan
‣ Contributed to Conversion Rate Optimization
‣ Lead Search Engine Optimization efforts
‣ Negotiated contracts for all data and marketing software solutions
‣ Implemented physical mailers automation based on live CRM data
‣ Managed external vendors
ForeverCar
Automobile
Digital Marketing Manager
Created and optimized Facebook ads ($150k spend), AdWords campaigns ($216k across Search, Display, Video), Bing, Twitter, LinkedIn.
Set up and maintained data tracking across domain and subdomain properties (Google Tag Manager, Facebook Pixel, tags, etc...)
Created automated funnel metrics reports (Data Studio, Google Spreadsheets, Looker) for the Executive team
Participated in design sessions for Conversion Rate Optimization and Landing Page design
Built a Facebook Messenger Bot from scratch for Lead acquisition and customer service (Automated flows and integrations to Zapier and Slack)
Created HubSpot workflows for email marketing efforts (Acquisition, lead nurturing and retention)
Maintained Google Analytics tracking as technology evolved to a new Angular Application
Managed PR releases on nationwide (PR Newswire)
Engaged discussions and managed relationships with lead generation platforms
Performed ad hoc analysis
Lumia Marketing
Pay Per Click Manager
Are you sure? Your recommendation will be permanently deleted
Education
-
Google AdWords + Analytics Certifications
Google Partners
2014 -
Master In Management
ESC Clermont
2010