Description

Digital marketing consultant specialized in strategy, campaign management, and team support. I help businesses build comprehensive media strategies aligned with their objectives, select the most relevant advertising channels, and implement high-performing campaigns across platforms.

Proactive and innovation-driven, I am an early adopter of emerging technologies and advertising solutions. I actively test new tools, formats, and automation opportunities to give my clients a competitive edge and unlock new growth levers.

Experienced in conducting in-depth account audits across most major advertising platforms, I deliver structured analyses and concrete, prioritized recommendations to improve structure, tracking, performance, and scalability.

Beyond execution, I place strong emphasis on coaching and knowledge sharing. Supporting teams, mentoring colleagues, and helping them grow their expertise is a key part of my approach, ensuring long-term autonomy and continuous improvement.

Languages

French
Native or bilingual
English
Fluent

Workplace preferences

Can work on-site

Bruxelles (up to 50km)

Universem
Head of Digital Advertising
DIGITAL AND IT
April 2023 - February 2025 (1 year and 10 months)
Bruxelles, Belgium
Develops strategies, manages campaigns, and supports teams.

Provides digital marketing consulting services.

Defines comprehensive media strategies aligned with business objectives.

Selects the most relevant advertising channels to maximize performance.

Implements and manages online campaigns across platforms.

Optimizes campaigns to improve results and return on investment.

Delivers clear reporting and performance analysis.

Oversees project management from planning to execution.

Coaches and supports teams to strengthen their skills and autonomy.
Google AdWords Meta Ads Channable SEA DV360
Universem
Senior Digital Campaign manager
DIGITAL AND IT
January 2022 - April 2023 (1 year and 3 months)
Bruxelles, Belgium
Develops strategies, manages campaigns, and supports teams.

Provides digital marketing consulting services.

Defines comprehensive media strategies aligned with business objectives.

Selects the most relevant advertising channels to maximize performance.

Implements and manages online campaigns across platforms.

Optimizes campaigns to improve results and return on investment.

Delivers clear reporting and performance analysis.

Oversees project management from planning to execution.

Coaches and supports teams to strengthen their skills and autonomy.
Stratégie webmarketing SEA Google AdWords Meta Ads DV360
Mediaplus
Digital Campaign manager
DIGITAL AND IT
January 2019 - December 2021 (2 years and 11 months)
Bruxelles, Belgium
Supported the development of digital strategies and assisted in day-to-day campaign management across multiple online platforms.

Contributed to the setup, monitoring, and basic optimization of paid media campaigns to improve performance.

Assisted in media planning and channel research to help identify relevant advertising opportunities.

Prepared performance reports, analyzed key metrics, and shared insights with senior team members.

Helped coordinate projects, ensuring smooth communication and collaboration within the team.
Stratégie webmarketing SEA Meta Ads Pinterest Snapchat Ads