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Damien DekoninckDD

Damien Dekoninck

Stratège en Marketing & Communication

€800/day
Bruxelles, BE
15+ years

Average response time: 1 hour

About Damien

Consultant & Stratège.
Vision, leadership & intelligence émotionnelle au service de votre entreprise.
Expert en positionnement d'entreprise/de marque, stratégie marketing et communication , je mobilise l'intelligence collective de vos équipes par un management humain et créatif
Flexible et à l'écoute, je mets mon expérience (15 ans en tant que CEO et + de 250 stratégies marketing/com à mon actif, en agence et chez l'annonceur) à votre disposition pour donner une orientation stratégique à votre entreprise et la rendre différenciante.
Expérience dans les secteurs suivants: cosmétiques, banque & assurance, food & drinks, retail, mobilité, immobilier, transport, soins de santé, media, services publics,...
  • French

    Native or bilingual

  • English

    Fluent

  • Dutch

    Fluent

Can work on-site
Bruxelles (up to 50km)

Experience

  • RTBF
    Strategic Consultant
    May 2023 - February 2024 (9 months)
    Brand positioning scenarios for RTBF brand as a mother brand. Pre-testing of scenarios with different target audiences and publication of offers.
  • MC (health insurance)
    Brand & Communication Consultant
    June 2022 - November 2025 (3 years and 5 months)
    Brand positioning, customer segmentation, digital strategy, content & media strategy, customer journey & acquisition, employer branding, market study, strategicwatch, … Launching of Dento Plus & Medi Plus (health insurances)
  • VO Group
    Lab Strategist
    March 2018 - April 2023 (5 years and 1 month)
    Launched and led a Creative Lab driving business model ideation. Designed and facilitated strategic & creative workshops for brand positioning, innovation and business modelling.

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Education

  • Business Management, business management
    Louvain School of Management
    1988
    Business Management, business management
  • University Certificate in Management of Creativity , Business Innovation
    HEC Liège
    2018
    University Certificate in Management of Creativity , Business Innovation

Skill set (15)

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