Description

"Delivering Growth, Driving Excellence, Building Teams"

Seasoned commercial executive with a proven track record in exceeding international and global sales objectives, coupled with expertise in business development across diverse industries, including consumer durables, super-premium, and luxury goods.

Strategic Vision and Execution: Consistently driven revenue growth, operational efficiencies, and market leadership for established brands and startups

Market and Brand Insight: Cross-sector experience provides unparalleled insight into the mechanics of high-end markets, enabling me to create value and elevate brand prestige.

Team Development: Enabling teams to exceed expectations, fostering environments where growth and innovation drive success.

Curiosity-Driven Leadership: Absorbing complex, diverse information and distilling actionable strategies aligned with stakeholder goals.

Multi-lingual proficient (Dutch, English, French, German, and basic Mandarin) and international exposure underscore adaptation to succeed in global markets.

Vision for the Future: Assume commercial leadership within ambitious organizations—whether steering a startup’s growth trajectory or driving sustainable development in established businesses. Focus products with tangible added value in high-potential markets within Europe and globally..

Dynamic, data-informed approach to sales, marketing, and team building.

I deliver tangible results while cultivating environments of innovation and collaboration.

Let’s partner to achieve your organization’s next phase of growth and market leadership.

Industry field of expertise

Languages

Dutch
Native or bilingual
French
Native or bilingual
English
Native or bilingual
German
Fluent
Italian
Basic
Chinese
Basic

Workplace preferences

Can work on-site

Brussel (up to 50km), Antwerpen (up to 50km), Gent (up to 50km), Namen (up to 50km), Luik (up to 50km)

Partenamut
Manager Business& Expats
HEALTH AND WELLNESS
January 2025 - Today (1 year and 4 months)
Brussel, Belgium
Manage the Business & Expats Health Insurance division at Partenamut and Helan.
providing expert advice and tailored health insurance products for expatriates and foreign students.
Optimize operations of the commercial department, ensuring efficient processes and exceptional customer service by the fields sales and inside sales team.

Collaborate with HR departments of various organizations to meet their health insurance needs and drive business growth by servicing their expats (and own personnel if needed).
Reorganisation Carve-Out Marketing Sales Management
FLAMANT DESIGN NV www.flamant.com
Chief Executive Officer
LUXURY GOODS
February 2023 - February 2024 (1 year and 1 month)
Geraardsbergen, Belgium
Manufacturer of luxury furniture and decoration.

Restructured the sales organisation: back office and field sales team, focus on expanding the retail network. Simplified commercial condition and shipping costs. Activated on and off-line marketing (Seasonal Catalogues, E-commerce, digital marketing, website) Coordinated sales operations with retail network, market introduction of collections (summer and winter). Focus on improving market share and cash flow management.
VETSAK GmbH www.vetsak.com
Global Head of Retail Dev. & Hospitality
LUXURY GOODS
June 2021 - November 2022 (1 year and 6 months)
Düsseldorf, Germany
Luxury furniture start-up with focus of activity in e-commerce

Developed the global retail sales team (5 Region managers)

• Developed the retail strategy for this luxury e-commerce driven brand.
• Increased customer centricity by developing the back office .
• 2021 +195 % Total sales growth 7.600K €to 22.250K€ ( of which retail grew +300% )
• 2022 + 40 % sales YTD Aug