Ine Dezeure

Hi, I'm Ine, freelance product strategy and go-to-market consultant for fashion, lifestyle and consumer goods brands.

If you've landed here, chances are you have a project that deserves more than a line on the to-do list. Maybe it's a product strategy that needs sharpening, a launch that keeps getting pushed, or a cross-functional team that's working hard but not quite in sync.

That's exactly where I come in.

With 12+ years in fashion, lifestyle and consumer goods, across global retailers, scale-ups and startups, I specialise in product strategy, commercial leadership and go-to-market execution. I know how ambitious projects stall, and I know what it takes to get them moving again.

I don't drop a deck and disappear. I work alongside your team, combine data and consumer insights with creative thinking, and stay until the job is done. Whether that means sharpening your assortment strategy for stronger margins, turning a launch plan into an actual launch, or connecting product, marketing and operations so everyone is finally moving in the same direction, I'm in it with you from start to finish.

The goal is always the same: leave your team stronger, your project further, and your idea no longer waiting.

What I can help you with:

- Product strategy: sharpening your assortment, building stronger margins and making sure your message lands with the right customer.

- Go-to-market strategy: turning your launch plan into an actual launch, with the right timing, team and structure behind it.

- Cross-functional project management: getting product, marketing and operations out of their silos and moving in the same direction.

- Product launches: guiding the full journey from creative concept to customer hands.

Based in Belgium, available for freelance remote projects across Europe with the occasional travel.