About Marie-Hélène
French
Native or bilingual
Dutch
Native or bilingual
English
Fluent
Spanish
Conversational
Experience
- GrünenthalContent & Tactics LeadPHARMACEUTICALS INDUSTRYJanuary 2025 - January 2026 (1 year)Zaventem, BelgiumAdapt and implement the insight driven tacticsCommunicate the assets strategy through omnichannel activitiesMaximize customer experienceCRM management: Veeva (MAE - FFS)
- NORGINE NVMarketing ManagerPHARMACEUTICALS INDUSTRYNovember 2009 - June 2022 (12 years and 7 months)Heverlee, Belgium- Launch new products on Belgian market in different therapeutical areas: gastroenterology, hepatology,hematology & gynaecology- Colorectal Cancer (CRC) awareness- Localize and realize brand plan & annual marketing plan (portfolio > 5 products)- Create and develop (digital) marketing campaigns- Organize congresses, events & meetings- Give presentations & train salespeople- Manage and close follow up of promotional budget in line with forecast- Leadership
- MITHRA PHARMACEUTICALSProduct Manager & Area ManagerPHARMACEUTICALS INDUSTRYJanuary 2007 - July 2009 (2 years and 6 months)Luik, Belgium- Product Manager: create promotional materials and sales aids in gynaecology (contraceptives), organize events and congresses & give presentations to the sales team (FR/NL)- Area Manager: field visits, promote Mithra's portfolio in hospitals
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Education
- Master's degree in Management Sciences, Business ManagementIchec Brussels Management School2002Master's degree in Management Sciences, Business Management
- Effective Personal ProductivityLMI Belgium & Luxembourg2020Effective Personal Productivity