About Wael
Strategic Consultant | Brand Identity & AI-Driven Product Strategy
With a focus on the 2026 tech landscape, I bridge the gap between complex technology and compelling brand narratives. I specialize in helping startups and established firms in Belgium and beyond to define their market position and visual identity.
How I add value:
- AI & Tech Strategy: Leveraged through my work with Aegis Protective Tech, focusing on market disruption and data-driven growth.
- Visual Identity: Crafted at ALIGN Strategic Design to ensure brands resonate with their target audience through professional guidelines and logo systems.
- Strategic Positioning: Aligning product visions with real-world market needs and investor expectations.
I am committed to delivering high-impact solutions that combine analytical thinking with creative excellence. Let’s build the future of your brand together.
English
Native or bilingual
Dutch
Basic
Russian
Fluent
Arabic
Fluent
French
Basic
Can work on-site
Brussels (up to 50km)
Experience
- Aegis Strategic TechSenior Product Strategist & AI DesignerTECHFebruary 2025 - Today (1 year and 4 months)Gent, BelgiumLeading the strategic development of an AI-powered tactical HUD system. Responsibilities include:
- Developing investor-ready Pitch Decks and financial forecasting.
- Market gap analysis and competitive positioning in the EU tech sector.
- Designing advanced UI/UX prototypes for augmented reality (AR) interfaces.
- Creating comprehensive Go-To-Market strategies for high-tech products.
- ALIGN Strategic DesignBrand Strategist & Visual Identity ExpertDIGITAL AND ITOctober 2025 - Today (8 months)Gent, BelgiumSpecialized in building cohesive brand identities and strategic positioning for tech startups.
- Crafted visual identity systems and brand guidelines.
- Developed strategic messaging to align product vision with market needs.
- Designed marketing collateral and investor presentation templates.
- Wael Almassri | AI Product Design & StrategyLead Product Strategist & Pitch Deck DesignerDIGITAL AND ITMay 2024 - Today (2 years and 1 month)Gent, BelgiumAs a Lead Strategist, I specialize in bridging the gap between innovative concepts and market-ready ventures. My core expertise includes:Investor-Grade Pitch Decks: Developed comprehensive strategic documents (like the Aegis project) including financial modeling ($7.5M+ scaling projections) and market gap analysis.AI-Driven Product Design: Visualizing high-tech hardware and medical solutions (HUD systems, CBRN shielding, and ergonomic medical devices).Trilingual Brand Identity: Building consistent brand languages for the Belgian and EU markets in English, French, and Dutch.User Experience (UI/UX): Designing intuitive digital interfaces for device pairing and complex data monitoring.
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Education
- Doctor of DentalUkrainian Medical And Dental AcademyDeveloping a highly analytical and disciplined mindset through medical studies, now applied to strategic branding and problem-solving. Bringing a unique precision from a medical background in dentistry into the world of strategic design and AI innovation. Focused on high-impact projects that require both analytical depth and creative vision