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Zivile KaiZK

Zivile Kai

Marketing and Communications

€400/day
Brussels, BE
3-7 years

Average response time: 1 hour

About Zivile

I’m Zivile, a marketing and communications professional with 6+ years of experience supporting startups, private businesses, EU institutions, and international organisations through campaigns that are strategic, measurable, and impact-driven.

Here’s how I can contribute to your team:

Craft strategic messaging & positioning – I’ve translated complex policy and tech topics into clear, differentiated narratives tailored to business leaders, regulators, and cross-border stakeholders.

Create impactful content & sales collateral – From EU-level advocacy materials and one-pagers to decks, toolkits, and landing pages, I’ve produced high-performing content for public and private sector audiences.

Own lifecycle communications – I built and led structured email and content workflows (newsletters, automated campaigns) that increased open rates and sustained stakeholder engagement over time.

Collaborate cross-functionally – I’ve worked across marketing, product, sales, policy, and design teams to keep messaging consistent, coordinated, and aligned with business goals.

Support sales enablement – I’ve developed communication and branding materials used by teams across 15+ countries to ensure clarity and alignment with positioning.

Translate data into action – I regularly use GA4 and campaign data to analyze engagement, guide messaging refinements, and support reporting for senior leadership.

Scale execution with smart tools – I use ChatGPT, Canva, automation platforms, and CMS tools to streamline content creation and maintain speed without compromising quality.

I’m known for being creative, adaptable, and highly solution-oriented — always looking for ways to improve what exists before rebuilding.
  • English

    Native or bilingual

  • Lithuanian

    Native or bilingual

  • French

    Conversational

Can work on-site
Brussels (up to 50km)

Experience

  • AISE
    Communications manager
    RETAIL (LARGE RETAILERS)
    June 2021 - October 2023 (2 years and 4 months)
    Brussels, Belgium
    A European association working with +900 CPG companies including Unilever, P&G, Henkel, Reckitt, EU institutions and national associations. Reported directly to Communications Director and managed budget of the projects.

    • Developed content campaigns tailored to target audiences.
    • Created marketing materials (presentations, one-pagers, case studies) for marketing campaigns.
    • Responsible for account based marketing campaigns (lead acquisition, events, webinars, email marketing and socials), achieving 30% annual audience growth.
    • Analysed market trends, competitors, and industry to support strategic communication initiatives.
    • Organized training programs (workshops, interactive sessions) for CPGs, national associations.
    • Facilitated sustainability initiatives within Henkel, Reckitt, P&G, and Unilever across Europe.
    • Organised events for key stakeholders (European Commission, CPG companies, and policymakers).
    Email marketing Content marketing Digital Marketing Corporate strategy Communication strategy
  • Cryptonews.com
    Social media specialist
    PRESS AND MEDIA
    February 2018 - June 2018 (4 months)
    Tallinn, Estonia
    A website informing its readers on the newest trends, news and market developments in the crypto industry.

    • Set up and created social media presence, driving audience growth and engagement.
    • Developed and executed a targeted social media strategy to boost engagement.
    • Supervised copywriters and graphic designers, ensuring consistent content delivery.
    • Achieved a 27% increase in social media growth with no additional budget.
    Social media Copywriting Project Management Digital marketing Content marketing
  • Lympo
    Marketing Executive
    HEALTH AND WELLNESS
    September 2017 - March 2018 (6 months)
    Vilnius, Lithuania
    Lympo is a blockchain startup eager to help people to develop and maintain healthy sports habits. Being part of the core team initiated the crowdfunding, raised 12 million US dollars.
    • Created and maintained Lympo.It's brand strategy to boost awareness and lead generation.
    • Developed and executed comprehensive marketing activities for growth and engagement.
    • Managed a thriving community of 12,000 active members for Lympo.io.
    • Set up email marketing campaigns to drive improved results.
    • Led the development of the Lympo.lt website.
    • Managed partnership with the biggest Lithuanian gym chain.
    • Organised internal and external events for Lympo.lt
    platform users.
    • Managed creative agencies to ensure consistent and impactful messaging and positioning.

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