AJAbout Aarushi
I help brands grow with strategic content & social media that converts
Are you struggling to make your brand stand out on Instagram, TikTok, or LinkedIn? I help businesses like yours create content that engages, strategies that work, and branding that connects with the right audience.
What I bring to the table:
Social Media Strategy – Clear, actionable strategies tailored to your goals (awareness, engagement, or sales).
UGC & Content Creation – High-quality, authentic, and trend-aware content that feels organic but drives results.
Social Media Management – Consistent posting, content calendars, and community management to keep your brand active and relevant.
Branding & Decks – Professional brand decks, messaging, and visual identity guidelines that strengthen your positioning.
Why work with me?
✔ I combine creativity with data-driven strategy
✔ I adapt to your brand voice and audience needs
✔ I deliver complete solutions- from planning to execution, so you save time and get measurable results
Typical projects I handle:
Full social media strategies for product launches or rebrands
Content calendars + management for Instagram, TikTok, LinkedIn
UGC campaigns that feel authentic and convert followers into buyers
Brand decks & storytelling to align your messaging across platforms
If you’re looking for a partner who can help you grow your digital presence, attract the right audience, and build brand consistency, let’s work together.
English
Native or bilingual
French
Basic
Hindi
Native or bilingual
Can work on-site
Paris (up to 50km)
Experience
- Ace Beauté l TheBrand CoordinatorApril 2024 - Today (2 years and 2 months)United StatesLeading brand rebrand rollout, including visual identity, content strategy, and storytelling across digital platforms. Managing TikTok content, Live sessions, and TikTok Shop to drive growth and sales. Conducting trend research and competitor analysis to inform product and campaign strategy. Coordinating cross-functional teams across Social Media and Marketing for aligned execution. Developing and reporting on campaign performance and audience insights. Driving pre-launch strategy for the brand's new sister brand, including content and platform planning.
- KazarttDigital Marketing SpecialistFASHION AND COSMETICSJune 2024 - December 2024 (7 months)BelgiumAssisted in the execution of digital marketing campaigns across various platforms. Analyzed marketing data to track campaign performance and identify areas for improvement. Participated in strategy sessions to develop and refine marketing initiatives. Provided support in content creation, social media management Collaborated with team members to ensure alignment with marketing objectives.
- J Studio- Production HouseCreative HeadJanuary 2022 - May 2022 (4 months)IndiaFashion branding and food branding for various clients. Production of videos and photoshoots for brands. Logistics and Planning of production projects and shoots. Coordinated model and talent work from greeting upon arrival to instructing on wardrobe changes, hair & make-up. Organized and assisted in 20+ photo shoots.
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Education
- Masters inParis School of Business2024Masters in
- Bachelors of Community SciencesMaharaja Sayaji Rao University of2022Bachelors of Community Sciences