Description

I’m Ali, a remote Freelance Senior 2d Packaging Designer, with a breadth of experience in small to medium size agencies. With a passion for conceptual creativity & style, I have largely gained expertise in the beauty & health care category.I have also been part of creating diverse range of gifting products, household care, beverages and cigarette packaging. My work focuses on enhancing everyday experiences, whether through stylish home essentials, refreshing drinks,or thoughtfully crafted health & beauty products. I am a passionate creative that loves to get stuck in to all stages of design. I can work independently or as part of a larger team. I have gained experience in working quickly while always delivering beautiful designs. I love a challenge and I am strongly motivated to create stand-out concepts.

Languages

English
Native or bilingual

Workplace preferences

Remote only

Primarily works remotely

Freelance
Freelance Senior 2d Packaging Designer
ARTS AND CRAFTS
February 2021 - Today (5 years and 4 months)
Through the past 5 years I have freelanced with a range of agencies, creating and crafting beautiful rebrands across beauty, personal care, household, and confectionery. A rewarding experience that strengthened my creative thinking and technical packaging expertise.
PB Creative ltd
Senior Graphic Designer (mid-weight promoted to senior)
October 2015 - December 2020 (5 years and 2 months)
Over the 5+ years at PB Creative I was involved in many large conceptual projects including Global Dove, Lynx, Vaseline, Pure Leaf & White Now to name a few. Many of these projects I was lead designer, liaising with design directors, account managers & print production. I creatively pushed designs to new positionings in the market with strong story telling. On many projects I would be key in creating the brand world, mood boards & beauty visuals.
JDO
Designer
June 2011 - October 2015 (4 years and 4 months)
I started as a Junior Designer at JDO, quickly growing with experience & confidence to a midweight. I was part of the core JDO team on each project, developing my skills & building an understanding of managing multiple projects. I worked on array of international brands such as Andrelon, Sunsilk, Alberto Balsom & Dove. I also gained experience outside beauty sector with cigarette brands Glamour & Sobranie.