Description

Hi, I’m Chris - a Senior SEO Consultant with 15+ years of hands-on experience helping clients grow through search, from niche Ecommerce brands to enterprise-level SaaS companies across industries like automotive, finance, legal, and healthcare.

I specialize in building and executing full-funnel SEO strategies that drive real results, not just handing over a list of generic recommendations. I work closely with clients to prioritize the most impactful actions based on your business goals, tech stack, and internal resources. My approach is holistic and practical: on-page, off-page, technical SEO, and content, all aligned to support your brand and bottom line.

Right now, I’m building CartImpact, a platform for Ecommerce SEOs and store owners to streamline their entire workflow, from audits to implementation and tracking.

Based between Berlin, Prague, and Las Palmas, I’ve been a full-time traveler since 2012. Originally from North Carolina, I’m into hiking, surfing, board games, and great food.

Let’s work together to turn your SEO into a serious growth engine.

Industry field of expertise

Languages

English
Native or bilingual
German
Basic

Workplace preferences

Remote only

Primarily works remotely

APIARY DIGITAL
Senior Search Engine Optimization Consultant
May 2024 - Today (2 years and 1 month)
At Apiary Digital, I partner with a portfolio of clients ranging from high-growth startups to enterprise brands, delivering custom SEO strategies. My work spans technical audits, keyword research, strategic content planning, and stakeholder education.

I act as both strategist and hands-on executor, adapting quickly to client needs and collaborating with cross-functional teams to implement initiatives that improve visibility, traffic, and conversions.
Freebird
Head of SEO
E-COMMERCE
September 2022 - Today (3 years and 9 months)
I lead SEO strategy and execution for Freebird, a fast-growing DTC brand in the men’s grooming space. My focus is on driving scalable, sustainable organic growth across product and editorial content. This includes technical SEO, site architecture, topical authority, metadata optimization, and integrating SEO into product launches and creative campaigns.

I’ve worked closely with leadership, developers, designers, and writers to turn SEO into a key growth channel. Since joining, I’ve significantly improved rankings and organic revenue through a mix of audits, content systems, link-building strategies, and CRO insights.
CartImpact
Co-Founder & Chief Product Officer
February 2025 - Today (1 year and 4 months)
Berlin, Germany
CartImpact is an SEO platform built specifically for Ecommerce websites. It helps SEO Professionals and store owners fix SEO issues faster, improve rankings, and focus on what actually drives revenue - without getting buried in spreadsheets or complicated tools. As Co-Founder and Chief Product Officer, I bring over 15 years of SEO experience to the table, leading product strategy and helping shape a tool that's actually useful in the day-to-day grind of growing an online business. We built CartImpact to make Ecommerce SEO simpler, smarter, and way more effective.