Cintia L.

I help startups and growing teams build reliable CRM and reporting systems that support cleaner sales operations, accurate data, and better business visibility.

My focus is on HubSpot CRM structure, reporting consistency, pipeline organization, and data reliability. I work with companies that have grown quickly and now need their CRM to reflect how the business actually operates.

I support founders, sales teams, and operations teams with:

• HubSpot CRM organization and restructuring

• Sales pipeline standardization and optimization

• Reporting setup and KPI visibility

• CRM data cleanup and duplicate management

• Property and lifecycle stage standardization

• Revenue reporting consistency checks

• CRM audit, documentation, and process recommendations

• Ongoing CRM maintenance and operational support

Many teams experience issues such as duplicate records, inconsistent deal stages, unreliable reports, missing revenue values, or workflows built on unstructured data. My role is to bring structure, clarity, and long-term maintainability to the system.

I follow a structured and secure workflow designed to minimize operational risk:

CRM audit and issue identification

Scope definition and process review

Backup and validation before bulk updates

Cleanup, standardization, and reporting alignment

QA checks and delivery documentation

I work with a detail-oriented and process-driven approach, ensuring transparency throughout the project and providing clear documentation of changes and recommendations.

Beyond CRM cleanup, I’m particularly interested in long-term collaborations involving CRM operations, reporting systems, Revenue Operations support, and scalable business processes.

Background:

• HubSpot Sales Hub & Reporting certified

• Experience in ecommerce operations, customer experience, and sales environments

• Multilingual: Spanish (native), English (fluent), French (professional working proficiency)