About David
Hands-on Data & Business Analyst
With 11 years of experience in analytics and operations, I’ve worked across SaaS, Event Organization, Retail, E-commerce, and Data Processing, supporting Sales, Marketing, and Business Intelligence at different levels.
I’m structured and precise, yet agile and versatile—a quick learner who easily picks up new tools and systems. I’m experienced with widely used software like Salesforce, Tableau, Looker, Power BI, and many more.
I enjoy solving business challenges such as:
- Reporting automation and optimization
- Data visualization that drives insights
- IT implementations and tool rollouts
- Data management and process improvements
- Streamlining operations for better efficiency
I deliver solutions that are clear, practical, and user-oriented - whether they are improvements or new processes - by understanding both your and your organisations needs.
Alongside these more strategic challenges, I'm also available for manual data management tasks, such as matching, merging and mapping high-volume records.
Dutch
Native or bilingual
English
Fluent
French
Fluent
Remote only
Primarily works remotely
Experience
- 2217 - Becton Dickinson Switzerland
On Malt
Customer Data IntegrationMEDICALAugust 2025 - September 2025 (1 month)Following an acquisition, the records of the acquired company needed to be integrated into the main CRM system. An initial fuzzy-matching process was carried out to cluster potential matches. I was then responsible for manually reviewing and validating approximately 30,000 records across Dutch, French, and English.The matching process was based on multiple variables, each weighted differently according to its importance in determining the accuracy of the match. - Easyfairs BelgiumMarketing Intelligence SupervisorJuly 2024 - Today (1 year and 11 months)Ghent, OV, Belgium
- Reporting on marketing strategy performance across all channels by gathering data from multiple sources, consolidating it into comprehensive debriefings to obtain actionable insights and learnings.
- Acted as Tableau creator, designing the minimal viable product, aligning stakeholders, and leading the departmental Tableau rollout.
- Driving process optimization by analyzing workflows, identifying inefficiencies, and adapting or implementing improved processes.
- Managed and maintained survey software to support data collection and feedback analysis.
- Too Good To GoGlobal Commercial OperationsMarch 2024 - July 2024 (4 months)Ghent, OV, Belgium
- Analyzed and structured the sales team, transitioning from an ad hoc approach to a fully data-driven way of working with all activities logged and tracked in Salesforce, reported via Looker.
- Designed and implemented a management framework to support and enforce the new structured sales processes.
- Established an in-house call agency to improve lead qualification and processing.
- Later contributed to defining and rolling out global sales management practices across the organization.
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