Dinara Omarova

I am a PR specialist with strong UK media relations and B2B communications experience. I have over 10 years’ experience gained in agency and in-house within start-up, medium and enterprise sectors across technology, sustainability, cybersecurity, HR, aviation, automotive and entertainment verticals.

I pride myself in strong media relations skills, in two years raising press mentions of a tech retail start-up by 600% and dramatically increasing the company’s LinkedIn followers from 133 to 1,441.

I currently run multiple accounts for the UK and International organisations in cybersecurity, technology and HR spaces.

Before starting my own agency, I looked after strategic development and execution of media relations for 15 clients, delivering high-profile national and trade coverage results across multiple verticals, including start-ups, sustainability, cybersecurity, retail, technology, media and HR industries. In just three short months, I brought in an extra £5,000+ per month in billings for the agency through newsjacking and media pitching.

I love finding stories that make the business click and marrying them up with journalists' interests to create perfect coverage for clients.