Emese Benes-Javor

I am happy to support consulting projects in the life sciences sector. If you'd appreciate an informal conversation or need a sounding board in the Commercial Strategy space, please feel free to get in touch. I have a good balance of pharmaceutical and medical technology experience. Within pharma my experience spans across the whole product lifecycle, from early assets to Rx to OTC switches of late-stage drugs in a wide variety of different indications. With regards to my project support: I can take individual project deliverable pieces, but equally happy to drive workstreams and lead teams. I have proven experience in the following areas:

• Brand and portfolio commercial strategy, positioning and comms

• Landscape assessments

• Early asset strategy

• Customer-centric strategy creation and transformation

• Treatment pathways/customer/patient journeys/care pathways

• Beyond the pill strategy/Patient support programs

• Competitive strategy

• Category creation

• Cross-functional alignment

• Capability assessments

• Establishing and rolling out best practices

• Primary and secondary insight integration

• Workshop design and facilitation – engaging, creative, activating workshops

• Business development – a wide range of proposals and pitches

• Team leadership, mentoring, training

• Project management

~ Design and full leadership of strategy consulting projects for global life sciences clients. ~ Supporting clients with the following project types:

- Brand and portfolio commercial strategy, positioning in and communication

- Landscape assessments

- Competitive strategy

- Early asset strategy

- Beyond the pill strategy / Patient support programs

- Customer-centricity

- Category creation

- Forecasting input

- Cross-functional alignment

- Capability assessments

- Establishing and rolling out best practices

- Primary and secondary insight integration ~ Key responsibilities: main client contact, team leadership, research and analysis planning and execution, workshop design, facilitation, reporting, recommendations, presentation, project management, budget control, contribution to thought leadership and training initiatives, account planning and business development, line management ~ Key responsibilities in creative projects: account management and strategic oversight ~ Awards: Shine Award – Originality, McCann Health London, 2022

~ Supporting the development of successful strategies based on ad hoc and continuous primary market research projects for major pharmaceutical client companies ~ Project types: ad hoc, qualitative, quantitative, market landscapes, patient journey mapping, drivers&barriers, TPP testing, conjoint analysis, patient insight, positioning co-creation, ATUs ~ Key responsibilities: main client contact during the project lifecycle, leading project teams, designing fieldwork materials, fieldwork attendance, designing analysis and report template, data interpretation and report development, one pager outputs, designing and conducting workshops, business development ~ Awards: Living Our Values – Leave an Impression, Adelphi Group, 2015