Description

Experienced in creative strategy and direction with a global track record in aligning creative initiatives with business goals. Skilled in team and client management, driving innovation and growth. With expertise across design, architecture, media, and diverse sectors like beauty, food, health, fashion and entertainment.

Languages

English
Native or bilingual
Japanese
Conversational

Workplace preferences

Can work on-site

Amsterdam (up to 50km)

HTNF Studio Remote
Independent Brand Consultant
January 2025 - Today (1 year and 5 months)
Creative direction and spatial strategy for early-stage ventures across fashion, wellness and design. Work spans brand positioning, environmental narrative — including ALIVEFORM, a Tokyo-based 3D printed footwear brand, and Design Bridge & Partners Singapore and Dr. Falcone Clinic.
NiCE Ltd.
Senior Creative Strategist
January 2019 - January 2024 (5 years)
Tokyo, Japan
Led spatial concept development and creative strategy for Proctor & Gamble's global portfolio across product launches, pop-up brand environments, retail activations and experiential installations. Developed holistic material, interior and visitor journey concepts for immersive brand experiences - including a multi-room pop-up for Hair Recipe in China, translating brand identity into physical environments across seven experiential touchpoints. Ran co-creation workshops with global clients across the US, Asia and Europe.
The BBC
Design Operative
March 2018 - June 2018 (3 months)
Bristol, UK
Delivered end-to-end spatial and set design for high-profile BBC programming — working hands-on across architecture, materials, FF&E sourcing and trades coordination on live build projects including the Grenfell Community Centre and Dale Youth Gym.