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Jérôme MiceliJM

Jérôme Miceli

Senior Marketing Consultant

€800/day
Rhode-Saint-Genèse, BE
8-15 years

Average response time: 1 hour

About Jérôme

Avec 17 ans d’expérience professionelle en Grande Consommation dans des contextes internationaux, je possède un solide bagage Marketing tout en étant orienté Business.
Mes expériences m'ont ammenées à gérer entre autre des problématiques de lancement d'innovations, turnaround de marque, Plans Stratégiques, Set up du Département Marketing, Campagnes, Stratégie Digitale...
  • French

    Native or bilingual

  • English

    Native or bilingual

  • Spanish

    Native or bilingual

  • Dutch

    Basic

Can work on-site
Rhode-Saint-Genèse (up to 50km), Bruxelles (up to 100km), Liège (up to 100km), Lille (up to 100km)

Experience

  • QVA Consulting
    Senior Consultant
    CONSULTING AND AUDITS
    August 2022 - Today (3 years and 10 months)
    Sint-Genesius-Rode, Belgium
    Freelance consultant helping international clients (Algeria, Poland…)
  • Promasidor
    Marketing and Innovation Director
    AGRICULTURE
    October 2019 - July 2022 (2 years and 9 months)
    Blida, Algeria
    - Department foundations: organization, team, wow, partners set up (10 people)
    - Brands Structuring: from brand platform definition to implementation with high execution level.
    - Lead key projects: Category turnaround, brand acceleration plan, key brand assessment, innovation plan
  • gbfoods
    Marketing Manager North Africa
    AGRICULTURE
    July 2015 - October 2019 (4 years and 3 months)
    Alger, Algeria
    - Top & Bottom line growth on Business (core & line extensions/innovation)
    - lead key transformational projects: brand reshaping, digital takeoff, business diversification.
    - Develop and implement robust marketing plans to build powerful brand.

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Education

  • Executive Education, Digital Marketing: A Strategic Perspective
    YALE SCHOOL OF MANAGEMENT
    2022
    Executive Education, Digital Marketing: A Strategic Perspective
  • Bachelor of Arts
    ESSEC - ESSEC Business School
    2004
    Bachelor of Arts, International Management

Skill set (27)

Categories