Description

Jessica Debrah is a digital professional with over 10 years of experience in social, content, and influencer marketing. She specialized in creating global campaigns for beauty, fashion, and FMCG brands and has worked with top companies such as WPP, Fiat Chrysler Group, Unilever, Heathrow, CIROC, and Expedia.

In addition to her agency and in-house experience, Jessica has built a strong personal brand with a total social media following of 70K through her fashion and beauty site and FBL Bloggers, an influencer network with a global following. She has also created amazing fashion and beauty content for her content creator page Jess D on Instagram & TikTok.

Jessica is also an entrepreneur, having launched her own cosmetics company, By Jess D, and co-hosted a Spotify podcast called The Hustle Hotline.

Jessica's skills include social and influencer art direction, content creation and curation, community growth and engagement on social media, and reporting on social media activities. She is dedicated to delivering creative and effective campaigns for her clients.

Industry field of expertise

Languages

English
Native or bilingual

Workplace preferences

Remote only

Primarily works remotely

Karla Otto
Freelance Influencer Director
FASHION AND COSMETICS
July 2025 - Today (11 months)
Leading influencer campaigns for Dyson Beauty.

Talent lead for Dyson Beauty

Lead influencer and campaigns for UK team.
Butterfly 3ffect-
Freelance Influencer Director
August 2024 - December 2024 (4 months)
Leading influencer campaigns for Square. Project management and talent negotiation. Working on the Influencer and talent Strategy for the Samsung portfolio Leading influencer campaigns for SXSW London and Ikea. This was a short-term project.
Croud Network
Freelance Social and Influencer Strategist & Content Creator
March 2024 - Today (2 years and 3 months)
I analyse trends for a UK fashion brand, with a specific focus on thrifted fashion and homeware. My primary platform for this research is TikTok, though I also monitor their other social media channels. This comprehensive approach allows me to provide strategic insights and direction to enhance their social content.

I also do influencer and campaign strategies for a variety of brands, as well as content creation.