About Julia
Agile Digital Project Manager | Marketing Strategist | Communication Consultant | Copywriter
🇬🇧 Raised in 🇫🇷 | 🇪🇸 Fluent | 🇩🇪 Conversational
I’m an independent Digital Marketing & Communication Consultant and certified Scrum Master™, specialising in copywriting, digital project management, email marketing / mass mailing, and multi-channel campaign delivery in international and regulated environments.
I support global organisations such as Adidas, Roche, Novartis, Pfizer, Ipsen, Lilly and Viatris, as well as scale-ups and SMEs, helping them translate strategy into clear messaging, high-impact campaigns and well-executed digital projects — from concept to rollout.
With 19 years of cross-sector experience across healthcare, SaaS, marketplaces, EdTech, business education and coaching, I sit at the intersection of marketing, content, design and delivery, ensuring ideas move fast, stay compliant, and land effectively with their audiences.
What I do
- Copywriting & messaging for digital campaigns, emails, landing pages, reports, product launches and thought leadership
- Email marketing & mass mailing: campaign strategy, sequences, triggered sends, segmentation, localisation, HTML layout and compliance (medical & legal)
- Digital project management: cross-functional coordination (marketing, brand, design, product, legal), timelines, QA and delivery
- Campaign design & execution across email, web, LinkedIn and Meta ecosystems
- Multilingual content production & localisation for European and international markets
- Brand-aligned creative delivery, ensuring consistency across channels
- Congress & event communications: stands, posters, totems, leave-behinds / leaflets and pre/post-event digital campaigns
- Field marketing enablement: plug-and-play toolkits, meeting-in-a-box formats and sales-support assets
- Performance-driven optimisation, using engagement and analytics insights to iterate and improve campaigns
- Workshop facilitation
English
Native or bilingual
French
Native or bilingual
German
Conversational
Spanish
Fluent
Remote only
Primarily works remotely
Experience
- LILLY SPAINWorkshop Facilitator: Marketing and Communications Team-buildingPHARMACEUTICALS INDUSTRYSeptember 2025 - September 2025Madrid, SpainCommissioned to deliver an interactive workshop at Lilly’s Madrid HQ for the European Medical Information team, “Around the World in KPIs: Turning Web Metrics into Stories”, blending communication strategies, team building, and storytelling using digital metrics as the narrative foundation. Participants applied real GA and GSC metrics in activities, strengthening collaboration and reporting skills with reusable templates.
- Used real metrics from GA, Google Search Console, and Looker Studio dashboards to contextualise activities in Lilly’s medical environment.
- Designed dynamic group activities (icebreakers, card prompts, ranking challenges, redesign sprints) to foster engagement and practical application
- Provided reusable resources, editable templates, and reporting frameworks for continued team use.
- Delivered a clear, didactic, and engaging session tailored to a team with digital expertise but no formal communication training.
- Viatris UKDigital Marketing Consultant for DymistaPHARMACEUTICALS INDUSTRYJanuary 2025 - April 2025 (3 months)London, United KingdomLed the creation and execution of a high-impact digital campaign for Dymista’s 12-year milestone, strategically positioning the brand in the allergy market ahead of the upcoming POM licence changes and the introduction of generic competitors. The campaign was designed to re-engage healthcare professionals and reinforce brand awareness through a multi-channel digital strategy targeting HCPs and HCCs.Measured Impact:
- Innovative Email Campaign Design: Conceptualised and delivered a first-of-its-kind interactive email sequence, enhancing engagement and providing personalised content - a unique departure from traditional email sequences.
- End-of-Lifecycle Brand Strategy: Developed a targeted communication plan to maximise Dymista’s market presence before generic alternatives flooded the UK market. The campaign leveraged AI-driven automation and engaging storytelling to sustain interest and drive action.
- Creative & Content Execution: Designed the layout, copy, and visual assets, ensuring brand consistency and regulatory compliance within the UK pharmaceutical industry (ABPI Code).
- Pfizer SpainMedical Review Excellence TeamPHARMACEUTICALS INDUSTRYNovember 2024 - February 2025 (3 months)Barcelona, SpainAs a Freelance Medical Content Specialist at Pfizer, I was responsible for proofreading and verifying content for medical congresses, ensuring all references were accurate and sourced from reliable, high-quality medical literature. I collaborated with cross-functional teams to develop scientifically sound, high-quality materials that effectively conveyed complex medical information to diverse audiences.Measured Impact:
- Ensured content accuracy by meticulously checking references and verifying scientific integrity, supporting Pfizer’s commitment to high-quality, evidence-based medical communications.
- Modernised the look and feel of congress materials, enhancing clarity and engagement to better communicate complex medical information to diverse audiences.
Recommendations
Be the first to recommend Julia
Help this freelancer shine by sharing your experience working together.
These freelancer profiles also match your criteria
Agatha Frydrych
Backend Java Software Engineer
4.7
(3)
2
Baptiste Duhen
Fullstack developer
4.6
(4)
5
Amed Hamou
Senior Lead Developer
4
(2)
7
Audrey Champion
Web developer
4.3
(3)
4
Certifications
- Leadership and People Management CertificationSemrush Academy2024