About Karl
French
Native or bilingual
English
Native or bilingual
Dutch
Fluent
Experience
- PlayStationCreative StrategistVIDEO GAMES AND ANIMATIONJune 2020 - Today (6 years)Bruxelles, BelgiumI helped PlayStation's PR agency to develop creative concept for the launch of their games and consoles in Belgium and the Netherlands. For example, I imagined the activation that took place for the launch of God of War: Ragnarök, one of the biggest launch of PlayStation in the recent years.
- RTBFEditeurPRESS AND MEDIAMarch 2023 - Today (3 years and 3 months)Bruxelles, BelgiumI work for the YouTube show "On n'est pas des ienclis". I analyse the trends in the tech and gaming industries, define an editorial calendar and write the scripts that we will shoot for the channel. I'm also responsible for the editorial content and follow up of the live show once a month.
- BAVETCreative copywriterRESTAURANTS AND FOOD SERVICEMay 2023 - May 2023 (1 month)Bruxelles, BelgiumIf there’s anything that unites people it’s a saucy bowl of spaghetti. Bavet means more than ‘just spaghetti’, though. It’s about making friends on both sides of the table. It’s a feeling, an experience.To fully translate this experience to a native French speaking audience, BAVET needed qualitative creative copywriting that would respect the specific tone of voice and personality of the brand. A difficult but very fun assignement that I particularly enjoyed!
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Education
- Master in communication and advertisingIHECS2016Master, Marketing Communication
- Online certificationUDEMY2020Online certification