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Katie HindKH

Katie Hind

Freelance Brand Strategy Director & Copywriter

€579/day
London, GB
8-15 years

Average response time: 1 hour

About Katie

As former Strategy Director at London-based branding & advertising agency And Rising, I have spent years leading brand strategy projects across a wide range of clients, from early stage start-ups looking for a name & positioning, through to established companies with a desire to inject scale-up energy back into their business. I'm experienced with running and handling research (qual & quant), using insights to inform brand positioning, and executing brand strategies across multiple channels and in above the line communications. I’ve worked on a diverse range of brands from Sweaty Betty to Kopparberg, Popchips to Duolingo, Papier to Workspace, and love to get under the skin of a brand in order to bottle the magic through positioning and messaging.

I also run my own workplace wellness company, Khind Collective, on the mission to make the working world kinder on mind, body and brand. I’m a yoga teacher, sound practitioner and run retreats for startup and scale up founders and leaders, supporting both brand and personal growth.
  • English

    Native or bilingual

Can work on-site
London (up to 50km)

Experience

  • Geist*Studio
    Brand Strategy Director
    May 2025 - Today (1 year and 1 month)
    London, United Kingdom
    Freelance Brand Strategy Director and Creative Copywriter for London-based design agency Geist*Studio.
    Copywriting Communication strategy UX Writing
  • And Rising
    Strategy Director at And Rising
    January 2018 - January 2024 (6 years)
    London, United Kingdom
    Strategy Director at London-based startup ventures company And Rising, helping brands to scale through branding, positioning and communications.
    Communication strategy Growth Strategy Content marketing
  • The Engine Group
    Graduate Scheme
    January 2017 - January 2018 (1 year)
    London, United Kingdom
    Year long graduate scheme at the Engine Group - a rotation of 4 different companies, mainly focused on advertising and strategy.
    Communication Social media Content marketing

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Education

  • Masters in Classics
    University of Cambridge
    2014

Skill set

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