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Kevin M.KM

Kevin M.

Visual Merchandising Specialist

€463/day
London, GB
15+ years

Average response time: 1 hour

About Kevin

A seasoned Visual Merchandising professional in the luxury retail and beauty industries. Proven expertise in managing end-to-end visual merchandising strategies, including new product launches, store openings, and innovative display designs. Successfully led high-impact projects and demonstrated ability to enhance customer experiences and drive sales through data-driven display optimizations. Skilled in cross-functional collaboration, budget management, and mentoring teams to maintain high visual standards. Held progressive roles at prestigious brands including Kendo, Parfums Christian Dior, L’Oréal, Cartier, and The Body Shop, consistently delivering exceptional results in fast-paced, competitive markets.
  • English

    Fluent

  • Chinese

    Fluent

  • Cantonese

    Native or bilingual

Can work on-site
London (up to 50km)

Experience

  • Bobbi Brown UK
    VM Designer
    August 2025 - Today (10 months)
    • Base on global guideline to create design proposals in 2D and 3D for the UK&I retailers
    • Work closely with internal & external stakeholder to ensure completion of all projects within timeline
    Popup Store Design Project Management Retail Design visual merchandising Strategic planning
  • Kendo Hong Kong Limited
    Regional Visual Merchandising Manager
    July 2019 - April 2022 (2 years and 9 months)
    • Manage the new product launch display and visual updates for multiple brands.
    • Design window display, in-store animation and pop-up store.
    • Manage the new store opening project from layout to execution.
    • Collaborate with cross-functional departments to align VM strategies and design in-store display guideline.
    • Analyze the sales data to continuously improve visual displays and enhance customer experience.
    • Monitor the VM expense to ensure all projects were completed within budget and timeline.
    • Mentor and train field team staff by providing guidance and support them to maintain the in-store VM standard.
  • Parfums Christian Dior Travel Retail
    Assistant Visual Merchandising Manager
    March 2015 - March 2019 (4 years)
    港澳碼頭 HK-Macau Ferry Terminal (D), Hong Kong, CW, Hong Kong S.A.R.
    • Plan and execute merchandise layouts and display presentations across various touch points
    • Ensure new product launch guidelines is effectively communicated to all counters.
    • Liaise closely with contractor for the new launch display material production and visuals update.
    • Work with local sales team to develop the best product display to drive sells through.
    • Plan the annual VM budget and monitor the expense for each project.
    • Visit stores periodically to understand the conditions of store VM standard.
    • Support new store opening display setup

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Education

  • Bachelor of Arts
    University of Sunderland
    2016
    Bachelor of Arts
  • Associate Design & BTEC
    Caritas Bianchi College of Careers
    2005
    Associate Design & BTEC

Skill set

Categories

  • Other