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L LandmanLL

L Landman

Content Writer, SEO Marketing, PPC Marketing

€250/day
Cape Town, ZA
8-15 years

Average response time: 1 hour

About L

I am an experienced SEO specialist who can help SEO agencies with their overflow of tasks or individual companies to implement SEO on their website. I am very particular and pay close attention to detail. I will deliver the job on time, target, and at the highest quality.

I am a skilled and passionate SEO writer delivering high-quality, unique content. I am also experienced in managing high-performing PPC campaigns (Google, Facebook & Instagram)
  • English

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • Freelancing Marketing
    Freelance
    January 2014 - Today (12 years and 5 months)
    South Africa, WC, South Africa
    Offering freelancing marketing Services covering the following responsibilities
    • Business development
    • Account Management
    • Social Media Marketing and Management
    • Content Creation and Social Media Creatives
    • Building Sales Funnels
    • Lead Magnet Creation and Lead Generation
    • Email Marketing
    • SMS Marketing
    • Automation
    • Google Marketing, including Google My Business, Analytics, Search, Display, and Shopping adverts.
    • SEO and SEM
    • Basic understanding of HTML to install analytics codes, remarketing codes, and pixels for conversion campaigns.
    • Wordpress and Shopify Basics
    • Google and Facebook Certified
    • Journalism & SEO content writing
  • OMD and Result Driven SEO
    Account Manager
    August 2021 - December 2022 (1 year and 4 months)
    Remote, OR, USA
    Account manager for OMD and RDS marketing agency based in Australia. This is a remote position. I am responsible for
    - overseeing client marketing strategies, optimisation and reporting
    - PPC account management
    - SEO account management
    - GMB local page management
    - Monthly meetings with clients
    - SEO Content Manager
    - SEO content creation
    - SEO content topic research and planning
    - Keyword Research
    - OMD project lead for a few company marketing campaigns for business development including research, planning, management, creation and execution
    - creating marketing content downloadable ebooks for our marketing funnel
    - editing SEO writer's content and social media content
  • The Optom Shop Optometrist
    Business and Marketing Manager
    April 2009 - February 2022 (12 years and 10 months)
    Gauteng, South Africa
    Outline I am responsible for the business holistically. I over see every aspect of the running of the businesses and sign off on all decisions. I drive business growth, sales, marketing, and development. Key Responsibilities
    • General management of the 3 practices throughout Gauteng as well as satellite practices within 6 corporate clinics.
    • Human resources and staff management.
    • Financial management, including targets, cash flow and budgets. Creditor and Debtors
    • Marketing Management, including business to business and business to consumer marketing. Marketing strategy development and implementation. Inbound and Outbound marketing. Graphic design and company branding. Brand loyalty and brand awareness.
    • Create and implement all digital and print marketing campaigns and analytics.
    • Creation and development of an Ecommerce website for the business to increase turnover
    • Business development
    • Customer relations
    • Stock selection and stock control
    • Sales management (Sales and Targets)
    • Due to IT background administer all IT related functions. Fix computers and assist with software. problems. Set up computers for new employees with all relevant systems. Network and internet Issues. I am also able to use SQL/programming to extract relevant information from systems for marketing and analytic purposes.

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Education

  • Digital Marketing Diploma, Marketing/Marketing Management, General
    EDUPRISTINE
    2016
    Digital Marketing Diploma, Marketing/Marketing Management, General
  • Facebook Marketing Mastery Certification; Business and Marketing Management Certification, Business, Management, Marketing, and Related Support Services
    Elite Inc Collecge
    2015
    Facebook Marketing Mastery Certification; Business and Marketing Management Certification, Business, Management, Marketing, and Related Support Services

Skill set (27)

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