About Maralee
Social Media Manager & Content Strategist
Social media and digital communication professional with years of experience supporting brands & cultural institutions through optimized content strategy and community management.
Background combines creative storytelling with results-oriented digital communication.
Core areas of expertise:
- Social media management across TikTok, Instagram, YouTube, etc.
- Short-form video creation optimized for high engagement
- Community management, audience relationships
- Digital communication (aligned with brand identity/objectives)
Accessible Brand Storytelling
Experience includes work within cultural organizations and events-driven environments, requiring clear public-facing communication, adaptability, and strong coordination skills. Particularly effective at translating complex or niche subjects into accessible content for broad audiences.
Available for freelance missions in...
- Social media management
- Content creation
- Digital communication
- Community management
Portfolio
Please feel free to explore my Portfolio, Media Kit, and other relevant information at:
maraleebell.com
English
Native or bilingual
French
Conversational
Remote only
Primarily works remotely
Experience
- Creator on Social MediaDigital Community BuildingAugust 2020 - Today (5 years and 10 months)Paris, France
- Creates high-performing, platform-native content across TikTok, Instagram, and YouTube, driving sustained community growth and brand affinity.
- Manages and engages an audience of 280k+ followers with an 18.7% engagement rate (vs. 9.3% industry average), translating audience insights into impactful content strategies.
- Strengthens brand visibility and trust through consistent storytelling, audience interaction, and responsiveness to community feedback.
- Fondation des États-UnisCommunication & Events AssistantSeptember 2023 - February 2024 (5 months)Paris, France
- Coordinated and supported an average of four large- scale cultural events per month, each welcoming 1,000+ attendees and consistently selling out.
- Managed guest communications, reservations, and on- site logistics, ensuring a smooth and engaging public- facing experience.
- Supported institutional visibility and community engagement through event promotion, coordination with partners, and audience relations.
- OCUSCommunication InternMay 2022 - September 2022 (4 months)Paris, France
- Led social media strategy and content optimization at OCUS, contributing to a 268% increase in engagement and over 496% growth in impressions.
- Produced brand-aligned digital content and campaigns designed to strengthen audience connection and visibility across platforms.
- Analyzed performance metrics to refine content strategy, improve reach, and support broader marketing and customer engagement goals.
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Education
- Arts & Creative Industries ManagementKEDGE Business SchoolMaster's Degree
- Art HistoryThe College ofWilliam & MaryBachelor's Degree
Certifications
- Leadership & CommunicationHarvard2022
- Microsoft ExcelTOSA2022