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Moshe TshuvaMT

Moshe Tshuva

Performance Marketing & E-Commerce Strategist

€521/day
Tel Aviv, IL
8-15 years

Average response time: 1 hour

About Moshe

I help businesses grow faster and more profitably by building marketing systems that actually work. With 15+ years of experience in performance marketing and e-commerce, I specialize in turning ad spend into measurable growth through Meta, Google, TikTok, Amazon, Walmart, and affiliate channels.

What makes me different is the way I bridge strategy and execution. I don’t just advise from the sidelines. I design campaigns, test creatives, optimize funnels, and refine targeting until they perform. My focus is always on outcomes: higher ROAS, stronger LTV, and sustainable scaling without wasted spend.

I typically handle projects such as:
  • Paid media strategy, campaign builds, and optimization
  • Creative testing frameworks and CRO-driven funnel improvements
  • Affiliate and influencer partnership growth
  • Marketplace expansion (Amazon, Walmart, Google Shopping)
  • Retention marketing through email and lifecycle flows

If you’re looking for someone who can bring clarity, efficiency, and results to your marketing, I can help you turn ideas into scalable growth engines.
  • English

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • Rio Technologies Ltd
    Performance Marketing
    April 2025 - Today (1 year and 2 months)
    Scaled profitable lead generation: Successfully built and optimized campaigns that consistently delivered high-quality insurance leads.

    Creative testing framework: Developed a structured ad creative “bank” and testing system.

    Audience and geo segmentation: Identified and scaled top-performing demographics and state-level audiences.
    Creative Testing & CRO Performance Marketing Social Media Marketing
  • exon
    Growth Consultant
    November 2024 - Today (1 year and 7 months)
    Scaled affiliate revenue through paid traffic: Launched and optimized high-volume Meta campaigns driving traffic to owned content sites, , generating significant incremental revenue profitably.

    Built compliance-driven ad systems: Designed campaign structures, copy frameworks, and creative workflows fully aligned with Amazon and Meta compliance rules, ensuring scalability.

    Optimized for margin & scale: Improved daily campaign efficiency across $50K+ in ad spend by balancing CPC, CTR, and conversion drivers.
    Go-to-Market (GTM) Strategy Affiliate & Partnership Builder Performance Marketing
  • Atomic Growth
    DTC & Performance Marketing
    November 2023 - Today (2 years and 7 months)
    Drove brand growth across multiple verticals: home décor, cleaning accessories, and ergonomic chairs. Improved revenue and market presence through diversified Meta, Google, and email marketing.

    Full-funnel optimization: Built end-to-end systems. From creative testing & CRO improvements to advanced audience segmentation & remarketing that increased ROAS while expanding top-of-funnel reach.

    Cross-channel synergies: Integrated paid media with email & affiliate efforts, boosting AOV, reducing CAC, and creating frameworks that accelerated profitability different categories.

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Education

  • BA
    The Open University of Israel
    2006
    BA

Skill set

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