Description

Hi !!

I'm a commercially driven and creatively focused leader with 15+ years of agency experience.

I have a deep expertise in digital and creative production across screen and live events and I'm expert in defining and executing creative visions aligned with commercial objectives.

I like to foster collaborative environments across internal teams and external partners and have experience of doing this with global communications agencies including Publicis, Saatchi & Saatchi, and JWT and boutique creative businesses.

I lead with clarity, enthusiasm and strategic insight and have a proven track record of guiding high-performing creative teams and helping to drive business growth.

Languages

English
Native or bilingual
Spanish
Basic

Workplace preferences

Can work on-site

London (up to 50km)

Kognition Studio
Managing Director
November 2023 - Today (2 years and 7 months)
Empowering clients and agencies with creative technology expertise, developing innovative solutions and digital content across web, mobile and extended reality technologies.
• Established and led a creative technology agency, combining innovation, design and technology to deliver unique solutions for clients.
• Defined business strategy, branding, operational processes and business development for growth and market relevance.
• Managed a multidisciplinary team to deliver end-to-end client projects. Overseeing creative direction, product development, and generative AI initiatives.
• Responsible to the P&L, financial planning, budgeting, and resource allocation to maintain profitability and efficiency.
3D graphic Creative Technical project management artificial intelligence
Rokabye
Interim Managing Director
February 2023 - November 2023 (9 months)
Supporting the founders in evolving the business and preparing the agency for growth by implementing robust processes for business development, financial forecasting, project scoping and delivery and talent performance management.
• Overseeing the day-to-day requirements of projects, teams and clients, accountable for all project activities to ensure the high-quality delivery of visual content.
• Leading the delivery team to cultivate strong client relationships while ensuring high levels of satisfaction, engagement and retention.
• Driving continuous process improvements and operational efficiencies to advance systems and procedures.
• Managing financial operations, including budget planning, team allocation and comprehensive reporting on financial performance.
• Identifying and pursuing new business opportunities and strategic partnerships; leading pitches to drive revenue growth and conducting market analysis to uncover areas for expansion and enhancement.
• Motivating and supporting team members by setting and monitoring performance objectives and providing a structured framework for professional development.
Luminous (Communications Agency)
Head of Digital
July 2021 - February 2023 (1 year and 7 months)
• Managing the team of strategists & creatives, designers, technologists and project managers to deliver creative, digital solutions for a wide range of clients.
• Defining the project vision and the roadmap to create a meaningful, measurable and sustainable difference.
• Monitoring the digital portfolio growth and proposing strategic business recommendations.
• A member of the senior leadership team, helping the company grow its position in B2B digital communications.
• Develop client revenue opportunities & supporting account and finance teams.
• Mentor non-digital members of the team to support digital projects.