Othmane Fathallah

• Developed comprehensive reports and dashboards with Salesforce CRM analytics to provide actionable insights for decision-making.
• Executed data modeling, extraction, transformation, and loading (ETL) using Recipes and Dataflows to streamline data processes.
• Created detailed documentation to clarify dashboard structures and business logic, enhancing stakeholder understanding.

Industries: Pharmaceutical, Automotive, Energy.

Tools: Salesforce CRM | Salesforce CRM Analytics | SAQL

• Developed sales forecasting model to enable precise monthly and daily predictions, enhancing decision-making.
• Constructed next purchase day model to anticipate retail clients' purchasing behavior, improving inventory management.
• Created product recommendation system to enhance customer experience.
• Engineered client profiling algorithm to evaluate creditworthiness of wholesale clients, facilitating risk assessment.
• Designed cash flow management application for monitoring financial inflows and outflows.
• Automated monthly finance department reporting to improve efficiency.

Industry: Consumer Product Distribution

Tools: Python SQL Tensorflow Keras Scikit-learn Pandas Numpy Power BI Selenium Flask Spring Boot Kafka PySpark Cassandra

• Developed machine learning model predicting UK company industries, aiding in industry classification.
• Optimized targeting model to improve identification of profitable research tax credit candidates, increasing lead generation efficiency.
• Created analytical models assessing capacity for R&D investments among companies, informing strategic decision-making.