PCAbout Paola
About:
I’m an Italian–British content specialist who blends AI speed with human nuance to ship publish-ready content that actually moves metrics. From long-form blogs and newsletters to snappy social posts, ad copy and video scripts, I turn rough ideas into clean, on-brand assets—fast.
Dual citizenship means I write fluently in English and Italian, adapting tone and idioms for UK, EU, and international audiences. My workflow is AI-assisted (for research, outlines and variants) and human-crafted for voice, structure, and substance—fact-checked, plagiarism-safe, and SEO-aware.
Best for: SaaS & tech, e-commerce, travel & hospitality, lifestyle/food, SMEs.
Deliverables: SEO blog posts, LinkedIn/TikTok/IG post packs, newsletters & email sequences, landing pages & ad copy, video scripts, case studies.
How I work: Brief → angle options → outline → first draft (48–72h for standard pieces) → 1–2 revision rounds → final, formatted and ready to publish.
Why clients pick me: Bilingual EN/IT, cultural fluency UK↔EU, consistent voice, clear process, reliable turnaround.
Italian
Native or bilingual
English
Fluent
Remote only
Primarily works remotely
Experience
- Ovysion TechnologiesDirectorJune 2018 - Today (8 years)Driving the vision and growth of a company committed to building AI-native platforms that address real-world needs across visibility, automation, and commerce. I oversee end-to-end strategy, product development, and innovation alignment—turning complex ideas into usable, scalable technology.Key Initiatives:- Leading the development of 3 distinct AI platforms (in stealth stage).- Creating user-first ecosystems that enhance operational efficiency and market presence.- Building a company culture centred on inclusion, impact, and innovation.
- HypercubelabDirector & Product Lead, AI InnovationSeptember 2023 - Today (2 years and 9 months)London, UKArchitecting AI-powered solutions with human-centred design. Successfully led the development of Logos, a groundbreaking mobile app supporting individuals in early-stage Alzheimer's through real-time NLP and communication support. I analyze, review, and develop business strategies, manage the day-to-day business activities and finances in order to ensure all statutory filing obligations are met.
- MeltingShop Group Ltd.DirectorJanuary 2015 - Today (11 years and 5 months)Oversaw strategic direction, growth, and operational management of a tech and e-commerce business group.- Developed and implemented business strategies across verticals- Managed cross-functional teams and delegated leadership roles- Ensured financial compliance and performance optimization- Contributed to the company’s digital transformation and marketplace presenceI analyze, review, and develop business strategies, manage the day-to-day business activities and finances in order to ensure all statutory filing obligations are met.
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Education
- Design for 21st Century Design Thinking Certified Metaverse Expert Conducting Usability Testing LinkedIn Marketing Solutions FundamentalsDesign for 21st Century Design Thinking Certified Metaverse Expert Conducting Usability Testing LinkedIn Marketing Solutions Fundamentals
- AI Platforms for VisibilityAI Platforms for Visibility