Roxanne Bridger

Working directly withglobal brands (CHANEL, House of Hackney, Bally, Revolution Beauty LTD & OrlebarBrown), digital agencies (Hogarth Worldwide, Hello World Group, Diligent Commerce & Coherence.digital), small business owners (Harley Street Skin Clinic, SianSwimwear, The Collaborative Store,) to grow their businesses online. Creating bespoke strategies to help businesses grow efficiently across owned, earned and paid marketing channels, specialising in digital optimisation, SEO and analytics.

Providing internal and external teams with best practice documents, industry update analysis and training workshops.

Recent projects include: Head of Digital Marketing for the new property player, Boomin, my role was to help lead traffic driving initiatives to meet their ambitious first year growth forecasts.

SEO & Optimisation Consultant for Orlebar Brown, helping increase their very limited non-brand visibility to page 1 rankings for generic keywords within 12 months, though technical website optimisation, content strategies and link acquisition campaigns.

At Two Circles Sports Marketing, I served as SEO Strategist, leading complex technical projects for major clients including the NFL, Rugby World Cup, and World Athletics. I drove visibility and engagement across multiple channels, combining technical SEO, content strategy, and paid media optimisation to deliver measurable results for global sports campaigns.

Reporting directly to the founders and taking full control of all growth efforts and working cross functionally with the product team.

Responsible for driving rapid customer growth by taking full ownership of all marketing channels (including managing an outsourced and in-house team for implementation).

Evolving the brand messaging, product positioning and tone of voice based on customer insights and ensuring this messaging is consistent across our ads, website, app and and email comms.

Leading the Growth Squad (design, content and web dev) to ensure our business KPIs around CAC, ROAS and new patient numbers were achieved.

Leading and managing all aspects of the digital marketing strategies (Paid Media, SEO, Video, Medical Writing & Art Working) to build brand awareness and drive global patient recruitment activity for our clinical trail partners.

A project-based role, leading a Creative Operations Team of 14 in managing operational functions across the department; including resourcing, forecasting and assessing and improving organisational processes. Worked in an agile flow, leading daily standups, weekly client status calls and managing project roadmaps.

Identified and captured new revenue streams by hiring SME industry talent in medical writing and design. Responsible for financial forecasting on a Business Unit level and advising on project scopes, budgets and timelines.

Leading the company transformation from its legacy digital service offering to becoming and a strategic digital consultant for our clients.