Welcome to Smriti's freelance profile!
This freelancer will be available again on 3/3/2023
Until 3/3/2023
Location and workplace preferences
- Location
- Paris, France
- Remote only
- Primarily works remotely
Preferences
- Project length
-
- Between 1-3 months
- Between 3-6 months
- ≥ 6 months
- Business sector
-
- Biotech
- Chemical
- Health & Wellness
- Medical
- Nano-technology
+3 autres
- Company size
-
- 11 - 49 people
- 50 - 249 people
- 250 - 999 people
- 1000 - 4999 people
- ≥ 5000 people
Verifications
Freelancer code of conduct signed
Read the Malt code of conduct
Languages
-
English
Native or bilingual
-
French
Basic
Categories
Skills (15)
Smriti in a few words
I'm Smriti. Enchanté!
I'm a Digital Marketer with 7 plus years of experience in Digital Marketing, Agency Management, and Email Marketing in startups, tech, pharma, and the healthcare space.
I can offer you expert solutions in:
Email Marketing
- Run end-to-end campaigns: Drafting, Design (using your email marketing tool), A/B testing, Metrics & Analysis
- Mastery in tools like MailChimp, ActiveCampaign, Salesforce to create templates
- Troubleshoot simple HTML issues
- Define target audience and lead generation opportunities
Marketing Strategy
- Content & web strategy to boost awareness
- Complete analysis of marketing current marketing initiatives to understand what is working and what isn't
- Creating a marketing plan
Social Media
- Social posts on Facebook, LinkedIn, Twitter, etc. (with graphics support from your end)
- Social Media ads
Other Marketing Activities
- Google Analytics
- Broad level understanding of SEO
- Competitor Intelligence
- Website content
- WordPress content postings
My Education:
- MBA/Bac+6 equivalent (Marketing & HR)
- Bachelor of Pharmacy/Bac+4 equivalent
My Industries of focus:
- Pharmaceuticals, Healthcare, Life sciences
- Tech
A bit about me: I'm a big foodie who likes to discover the cuisines of the world!
Happy to discuss more about any of my past projects. Looking forward to knowing more about your business and how I can help! :)
Cdt,
Smriti
Portfolio
Experience
LARVOL
Pharmaceuticals industry
Marketing Specialist - As a freelancer
- End-to-end planning (of the campaign calendar), execution (A/B tested emails, automation), and analysis of campaigns and marketing data using Salesforce and MailChimp to increase conversions by 20%, increased web traffic by 70%
- Launched new marketing campaigns for North American markets and the EU Region
- Leading the lead generation team’s efforts in getting leads from the right target audience for the marketing funnel
- Led the content strategy, drove account-based marketing to get more pharma clients
- Co-ordinated with the sales team to convert leads to paying customers
- In-depth understanding of the pharma and healthcare industry, our clients, and the relevant audience
Are you sure? Your recommendation will be permanently deleted
Education
-
Bachelor of Pharmacy
Pune University
2009 Bac+4 equivalent.
-
MBA (Masters in Business Administration)
Indus Business Academy
2011 Bac+6 equivalent. In Marketing & HR.
Certifications
-
Google AnalyticsGoogle
2019