Description

Hi, I'm Sonal — a digital marketing and communications specialist with 9+ years of experience helping brands grow across digital platforms. I’ve worked with clients in real estate, consumer durables, B2B, and D2C, crafting multi-channel campaigns, boosting visibility, and improving ROI.

Whether you need a full-fledged marketing strategy, engaging content, paid campaigns, or performance analytics — I bring deep expertise and a hands-on approach to deliver results.

I specialize in:

Digital strategy & execution

Social media management & paid campaigns

SEO optimization

Content creation & storytelling

Marketing analytics & reporting

I’m easy to collaborate with, deadline-driven, and committed to elevating your brand. Let’s connect and create something impactful.

Languages

English
Native or bilingual
Hindi
Native or bilingual

Workplace preferences

Remote only

Primarily works remotely

Digitally Wow Media Solutions
Digital Marketing Manager
February 2022 - July 2023 (1 year and 5 months)
• Developed and executed integrated digital campaigns for clients across real estate, consumer goods, and B2B services.
• Reduced cost-per-conversion by 30% and achieved 7.5x ROAS through paid media optimization.
• Managed end-to-end campaign strategies, ad copy, landing pages, and performance dashboards.
• Grew client social engagement by 50% and improved website traffic by 20% through SEO and content.
• Managed influencer campaigns, product storytelling, and visual branding across social channels.
Showdown Art
Marketing Lead
August 2019 - January 2022 (2 years and 5 months)
• Led marketing initiatives for D2C creative brands and cultural projects.
• Oversaw PR, digital strategy, content, and client communications across multiple deliverables.
• Collaborated with influencers and industry experts to build brand credibility.
• Delivered performance reports and insights, ensuring continuous improvement in reach and ROI.
Vedanta Limited
Corporate Communications Manager
April 2016 - July 2019 (3 years and 3 months)
• Managed internal and external communications, press, social media, and brand campaigns.
• Oversaw content creation and media relations for CSR initiatives, digital campaigns, and public image.
• Scaled brand social metrics: 150k+ followers, 1.3M+ reach, and 9% engagement rate.
• Directed agency partnerships, vendor negotiations, and production schedules.