Sophie Hinds

I began my career on the picture desk at Wagadon, the company that produced The face, Arena, Deluxe and frank magazine. At first I worked across all titles but then had a short stint as picture editor at Arena before being offered a job as an artbuyer/ Agency shoot Producer at Saatchi & Saatchi and Publicis.

With 20 years experience I have an extensive knowledge of talent across the board. I bring the best teams together to create imagery and video content on brief, budget, and time. I work across photography and illustration, editorial and advertising. I negotiate and cost control to be sure of the highest quality work at a reasonable price for all involved, or I can just to suggest talent.

I'm an image researcher for stills and footage, for pitches, moodboards or TV scripts, and am able to cost up and deliver imagery. I have worked on social media campaigns and also have experience in shoot production.

I've worked on brands from Beauty, finance, charity, fashion, food & Drink, travel, automotive, medical & museums, across advertising and editorial. With experience in moving image and illustration.

Skills and experience:

-Find the right Photographer/ illustrator for a project and negotiate fees and usage.

-Stills and moving image research including cost and rights negotiation.

-Negotiate photographer/ illustrator fees and usage.

-Basic casting and Model fee negotiation.

-Budget for shoot and postproduction.

-Creation of timing plan and PPM document.

-Raise purchase orders, collate invoices, and reconcile jobs.

-Experience with moving image for social and digital platforms.

-Cost up and timings for retouching and edit.

-Produce small scale shoots from client ideation to final delivery of assets.

-Put together Call sheet & Shoot schedule.

-Address book of shoot team including glam and photo assists etc

-Client facing experience.

-Proficient in Microsoft, google suite and basic knowledge of Photoshop and Adobe.