Description

🚀 Product Leader | Startup Founder | Scaling Products | AI Product Building

I’m a problem-solver at heart, passionate about building products that make a real impact. Over 13 years, I’ve worked with leading Indian product startups, including Paytm, Ola, Oyo, Toothsi, shaping high-growth, user-centric solutions.

I had an entrepreneurial journey with Kiranakart, a grocery startup, before pursuing an Executive MBA from IIM Calcutta. In my last role, I headed Product Management at ZED, a ride-hailing startup to book taxis in Dubai. I'm currently building AI products.

A Bit About Me:

✅ VP of Product at ZED, a ride-hailing company in Dubai

✅ 13+ years in Product Management across startups in India

✅ Ex-startup founder, with experience in E-commerce, Ride-Hailing, Consumer Tech & AI

Why Me:

🔹 Product Strategy & Roadmaps – Driving vision and execution for scalable, high-impact products

🔹 Data-Driven Decision-Making – Deep focus on analytics, metrics, and growth levers

🔹 AI, Automation & Bots — building lead-gen and ops automation tools for startups; also consulted an AI-driven startup, built AI Voice & chat bots

🔹 Proven leadership experience — led cross-functional teams of PMs, UX designers, analysts, and scaled product teams through hiring and built high-performance teams

🔹 Scaled marketplaces across multiple industries (Ride-hailing, Quick Commerce, Fintech, HealthTech, and E-commerce) with deep expertise in B2C growth & funnel optimisation

Key Wins & Impact:

🚖 Built ZED’s ride-hailing marketplace from scratch. Integrated with Dubai’s RTA system

✈️ Revamped Flight Search Algorithms, boosting search result efficiency by 92%

🎟️ Launched Travel Card (Bus & Fly Card) at Paytm, building a loyal base of 42K+ customers

🏨 Optimised OYO’s conversion funnel, increasing Traffic-to-Lead conversion from 5.5% to 13%

📊 Developed Internal Finance & Revenue Tech products, streamlining operations & reporting

Looking for exciting problems to solve!!

Industry field of expertise

Languages

English
Native or bilingual
Hindi
Fluent

Workplace preferences

Remote only

Primarily works remotely

ZED (Al Ghurair group)
Vice President Product
TECH
January 2023 - April 2025 (2 years and 3 months)
Dubai, United Arab Emirates
Built ZED from the ground up, a ride-hailing marketplace for booking limousines & taxis in Dubai, building products for Zed Customer app, driver app, supplier platforms, and internal tools. Owned product vision and roadmap across all surfaces — focused on RTA Integration, pricing, dispatch, fulfilment, and marketplace economics Scaled a high-performing team of PMs and UX designers; established OKR-driven execution and agile rituals to accelerate velocity and alignment. Architected the core pricing engine with peak-time multipliers and initiated supply/demand shaping levers — driving improved utilization and margin efficiency. Developed and iterated dispatch algorithms and improved ETA accuracy, consistently achieved a fulfilment rate of above 97%, and trip completion of approximately 72%. Collaborated with Operations, Growth, Finance & Legal to launch- aligning pricing, supply acquisition & timelines. Instrumented product analytics using Amplitude and Metabase and also enabled experimentation culture.
Product management User Research Market analysis User Experience Design Data visualization
Product Ninjas Technologies
Founder
TECH
June 2022 - December 2022 (6 months)
Hyderabad, Telangana, India
Consulted early-stage startups with Product Management Consulting & WhatsApp chatbot services Strategised in building a mental wellness app & consulted an AI Based startup in achieving the Product-Market fit
Product management Atlassian JIRA User Experience Design User Research Start-up
Product Management - toothsi (makeO)
AVP
E-COMMERCE
September 2021 - May 2022 (8 months)
Hyderabad, Telangana, India
Product leader for Toothsi Pre-sales (Acquisition to Conversion) & New Initiatives (UAE Expansion & retail store) Improved pre-sales funnel conversion by 12% by identifying funnel leakages at each stage & fixing them. Increased Traffic to Lead% from 4.2% to 11% with Chatbot lead validations, vernacular pages & Pages. Performed Market Research, strategy and launched Toothsi in Dubai, UAE within a span of 4 Months. Hired, mentored & Scaled up the Product team that included PMs, UX Designers &Analysts Headed the roadmap & vision for toothsi Retail stores product that provides a seamless experience to customers, launched initially in Bangalore.
Product management product owner Lead generation E-commerce