About Tim
English
Native or bilingual
Experience
- Freelance3D Brand Innovation & DesignMarch 2025 - Today (1 year and 3 months)Cardiff, United KingdomWhether collaborating with creative agencies or working directly with clients and suppliers, I help companies and brands create outstanding consumer experiences and drive lasting, sustainable success.
- Drink WorksStructural Creative Director and Head of SustainabilityMay 2013 - March 2025 (11 years and 10 months)London, United KingdomI led the 3D design team for Drink Works as well as led our sustainability offering. Worked in collaboration with strategic and brand teams.PROJECT EXAMPLEAB InBevCORONA CRATE:The Corona crate is one of the most sustainable in the German market, and the most sustainable Corona has ever produced. These are the first consumer-facing beer crates made with maritime industry plastic, collected throughout Europe and processed in Northern Europe.Features include: Handle details that hero the iconic Corona label shape, tactile embossed centre handle and corner contours inspired by the iconic Corona bottle and glassware.
- pi globalDesign Director, StructureDecember 2009 - May 2013 (3 years and 5 months)London, United KingdomResponsible for a team of designers providing structural packaging & 3D brand innovationPROJECT EXAMPLESAIDPODKIT YAMOYO: You can buy a Coca-Cola virtually anywhere in developing countries but in these same places, 1 in 9 children die before their 5th birthday from simple preventable causes like dehydration from diarrhoea. The Aidpod utilities the unused space between bottles in Coca-Cola crates and enables vital medicines to reach remote villages to save lives. The pack contains single dose sachets (not available before) and when combined with the packaging that is also becomes the measuring device and drinking cup, these cohesive features and elements ensured it was intuitive for consumers to use to help save lives.BRITVICROBINSONS: Designed the entire Robinsons family consisting of 7 sub brands and 13 SKU's.AB InBevSTELLA ARTOIS: Refined and rationalised the Stella Artois bottle to achieve 7% weight saving without compromising the iconic shape.Kraft FoodsKENCO: Designed the iconic jar and sustainable refill pouch.
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Education
- BARavensbourne College of Design and Communication1997BA
- Design & Communication DiplomaMid Glamorgan College of Art1994Design & Communication Diploma